I help founders and venture firms get critical moments right.
I work with founders, leadership teams, and investors when something important is on the line and the business needs to come through clearly — in the story, the positioning, and the decisions around it.
That might mean sharpening an investor narrative, clarifying positioning before a launch, realigning a website that no longer reflects the business, or helping a company move through a meaningful transition with more clarity and less noise.
I’m brought in when the stakes are real and the work needs to hold up.
Selected highlights
Architected investor decks and strategic narratives that supported $300M+ in capital formation, including Lottery.com’s path to IPO.
Designed the very first airline app for Alaska Airlines and the very first news app for CNN, helping define the earliest mobile product patterns in both travel and news.
Directed the multinational rebrand and experience system for Red Planet Hotels, spanning 100+ hotels across Asia and Europe.
Co-created the world’s first crypto-linked gift card and helped pioneer immersive theater technology for Marvel and Comic-Con.
Helped launch foundational mobile products for HBO GO, TED, Target, Visa, TOMS, and Martha Stewart.